Muck Rack

Muck Rack is an American software company that develops an AI-powered, cloud-based public relations management (PRM) platform.[1][2] Founded in 2009 by Greg Galant and Lee Semel, the company began as a free online directory for journalists to create portfolios and track engagement of their work.[3] It later evolved into an integrated software-as-a-service (SaaS) platform used for media relations, monitoring, analytics, and press release distribution.[3] The company expanded its AI initiatives through strategic leadership hires and acquisitions.[4][5]